Mgr, District Retail -- Raleigh – Greensboro Area

Location: Raleigh, North Carolina US


This position is no longer open.

Job Number: 2654

Requisition Number: 12564BR

Position Title:

TITLE: District Retail Manager
LOCATION: Designated Territory in NA
REPORTS TO: Regional Sales Manager

JOB SUMMARY: Develops and maintains strong dealer relationships to meet and exceed corporate and district sales objectives for retail growth, increasing market share and upgrading the dealer network while projecting a professional image on behalf of Polaris. Successfully influence and partner with dealers to ensure consumers' retail needs are met.

General Duties:

  • Partner daily with powersports dealerships to strengthen relationships, build influence, enhance retail, drive Polaris & dealer profitability and improve the end user experience.
  • Collect dealer feedback on retail and competition and share the results with their Regional Sales Manager
  • Reports issues, opportunities, status, and sentiment of dealer network to Regional Sales Manager
  • Accurately forecast retail trends and develop countermeasures when needed
  • Leverage Menu Selling to maximize PII's competitive advantage while driving dealer profitability and improved consumer shopping and digital shopping experiences
Wholegood Retail (Off Road Vehicle + SNOW):
  • Set effective and market appropriate stocking profiles & effectively communicate with Territory Sales Manager (TSM) team to ensure the stocking compliance of those profiles are met
  • Strategically influence dealers' showrooms through walk the store, merchandising, and point-of-purchase to reflect seasonal consumer programs and market needs
  • Conducts training on sales process and product for dealers
  • Execute traffic and closing plans to maximize retail through traditional and digital retail planning
Parts, Garments and Accessories:
  • Lead showroom merchandising and accessorizing strategies to improve overall retail experience for consumers
  • Create consistent demand for Parts, Garments and Accessories (PGA) through proper merchandising that yields $/unit growth
  • Drive sustainable Power Items stocking through training and team selling with their Territory Sales Manager
Customer Experience:
  • Assist dealers and corporate stakeholders with the planning and execution of consumer events, both in store and at remote locations
  • Monitor and drive Polaris branding requirements
  • Review speed and quality processes with dealers around detractor engagement
  • Leverage Secret Shop to help dealers realize and understand their deficiencies with digital and in store customer experiences. Drive positive change through training.
  • Improve dealer understanding and capability around digital traffic and closing through training
  • Drive improved website conversation by improving the quality of dealer websites

  • 3-5 years' field sales and retail sales or dealership experience with proven track record preferred
  • 3-5 years' sales administration, distribution and customer service experience
  • Knowledge of a distribution network strategy
  • Must possess highly effective influence and relationship-building skills, excellent at customer service
  • Analytical and sales oriented - able to craft a strategic sell-in based on demonstrated profitability and productivity measures
  • Proficient in all MS Office software suite
  • Flexible, comfortable with ambiguity
  • Ability to Multi Task, can manage competing priorities
  • Demonstrated ability to communicate effectively, both verbally and in writing
  • Light Mechanical aptitude, hands-on - willing to roll up sleeves
  • Entrepreneurial, independent, self-starter
  • Strongly Preferred - Bachelor's degree in related field preferred (Business, Marketing)
  • Powersports Industry Knowledge
  • Polaris business and Polaris product knowledge
  • An understanding, appreciation and passion for Polaris product
  • Dealer management system knowledge

  • Remote/home-office work environment, with travel
  • Travel required up to 80% for meetings, region travel or customer events
  • Some travel to remote locations and corporate functions may be required
  • Reports to Regional Sales Manager

QID for the EEO Statement - 89594

EEO Statement

Polaris is an Equal Opportunity Employer and will make all employment-related decisions without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, marital status, familial status, status with regard to public assistance, membership or activity in a local commission, protected veteran status, or any other status protected by applicable law.

City: Raleigh

State: North Carolina

Community / Marketing Title: Mgr, District Retail -- Raleigh – Greensboro Area

Company Profile:

EEO Employer Verbiage:

Location_formattedLocationLong: Raleigh, North Carolina US

© 2019 Polaris Industries Inc. All rights reserved.