At Polaris our DNA started with co-founders Edgar Hetteen, his younger brother Allan and his close friend David Johnson who had somewhere to be and no way to get there. 65 years later, you still see that drive, ingenuity, and pioneering spirit in everything we do.

Associate Insights Manager

Location: Plymouth, Minnesota US


This position is no longer open.

Job Number: 3979

Requisition Number: R1111

Position Title:

External Description: At Polaris Inc., we have fun doing what we love by driving change and innovation. We empower employees to take on challenging assignments and roles with an elevated level of responsibility in our agile working environment. Our people make us who we are, and we create incredible products and experiences that empower us to Think Outside.

JD 14846 Associate Insights Manager

LOCATION: Bass Creek DEPARTMENT: ORV Marketing REPORTS TO: Director, Consumer Insights


The Associate Insights Manager will be part of a collaborative team of insights professionals and have the opportunity to work on a wide variety of quantitative and qualitative research over time. The Associate will be primarily responsible for the management of our Owners Council including leading the day to day design, execution, and reporting of projects conducted through it. It will require managing several projects at a time, executing a variety of quantitative and qualitative research projects, analyzing data, and translating insights into actionable information to affect the strategic direction of the business. The Associate is expected to develop best practices in survey methodology, innovate with new research approaches, and look for cost efficiencies. The role will also serve as a subject matter expert and will be responsible for educating internal partners on the value of consumer data on all phases of business growth and strategy.


•Manage the Owners Council, establishing best practices, soliciting activities, developing reporting, delivering the insights across the business unit and determining how to scale the use of the Owners Council across the Off-Road Business Unit.

•Serve as an expert in quantitative research design, working to improve existing studies, find cost efficiencies, recommending innovative approaches.

•Serve as the internal expert on the in-house survey platform, coaching others on the team in best practices, and establishing usage guidelines.

•Use business knowledge and critical thinking to help direct the interpretation, use, and implications of research to improve business decisions and knowledge base for future strategic planning.

•Leverage communication skills to transfer analysis and insights from research into an effective presentation format, and present findings and recommendations to business partners and senior management.

•Collaborate with Consumer Insights Director and Manager to develop strategies to articulate/recommend priorities for future research and knowledge development.

•Commitment to learn the ORV industry, and keep up to date on third party industry research, and invest time in learning research industry best practices.


•BS/BA degree in marketing, business, analytics or other relevant discipline related to the requirements of this position

•1 - 3 years experience conducting market research and/or advanced degree program.

•Experience with a wide variety of quantitative and qualitative research methodologies

•Strong communications, ability to present confidently to partners

•Innovative and creative in research techniques (from design to delivery)

•Self motivated and able to work effectively in a fast paced culture

•Strong analytical and critical thinking skills

•Able to synthesize results into concise written findings and strategic implications

•Experience authoring surveys into survey software platforms

We are an ambitious, resourceful, and driven workforce, which empowers us to Think Outside. Apply today!

About Polaris

As the global leader in powersports, Polaris Inc. (NYSE: PII) pioneers product breakthroughs and enriching experiences and services that have invited people to discover the joy of being outdoors since our founding in 1954. With annual 2018 sales of $6.1 billion, Polaris' high-quality product line-up includes the Polaris RANGER, RZR and GENERAL side-by-side off-road vehicles; Sportsman all-terrain off-road vehicles; Indian Motorcycle mid-size and heavyweight motorcycles; Slingshot moto-roadsters; snowmobiles; and deck, cruiser and pontoon boats, including industry-leading Bennington pontoons. Polaris enhances the riding experience with parts, garments and accessories, along with a growing aftermarket portfolio, including Transamerican Auto Parts. Polaris' presence in adjacent markets includes military and commercial off-road vehicles, quadricycles, and electric vehicles. Proudly headquartered in Minnesota, Polaris serves more than 100 countries across the globe.

EEO Statement

Polaris is an Equal Opportunity Employer and will make all employment-related decisions without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, marital status, familial status, status with regard to public assistance, membership or activity in a local commission, protected veteran status, or any other status protected by applicable law.

City: Plymouth

State: Minnesota

Community / Marketing Title: Associate Insights Manager

Company Profile:

EEO Employer Verbiage:

Location_formattedLocationLong: Plymouth, Minnesota US

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